Senior Manager, Performance Marketing

VIOLET GREY

VIOLET GREY

Marketing & Communications
United States
Posted on Jan 30, 2026
- Own growth across paid social, paid search, and email—from strategy to execution—with clear responsibility for CAC, ROAS, and revenue- Build, test, and scale performance programs quickly, learning fast and doubling down on what works- Ability to flex and test to learn- Manage a budget with leadership oversight- Manage and support one direct report, giving clear direction, fast feedback, and room to grow- Work closely with a paid media agency, keeping them focused, accountable, and moving at startup speed as an extension of the team- Partner day-to-day with Integrated Marketing, Merch, and Design to improve conversion, onboarding, and retention- Turn data into clear insights and practical next steps for the team- Keep up with platform changes and growth trends- Will also support sister company, The Detox MarketCompany story: Violet Grey was founded by Cassandra Grey in 2012 as a luxury beauty retailer and content destination known for its curated selection of luxury products and its blend of editorial storytelling with e-commerce. The brand was sold to Farfetch in 2022, then bought back by Grey and a private equity investor (now CFO Sheriff) in 2024 after Farfetch shuttered its beauty division. Violet Grey aims to provide a well-curated beauty selection, focusing on authenticity, celebrity, and cutting-edge beauty innovation. This is Violet Grey 2.0